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Illustration: It has a wise saying that it says ' ' It is not what you say, is as you diz' '. E, has the complement of this saying that says: ' ' It is not what you say, but who diz' '. In other words: You are the message. The message is important, but the messenger is very important. f) Five areas that help the leaders to be good communicators: 1.O reliable level sends the message. The Confidence comes of two sources: Preparation and Experience.

The more if it prepares, most occurred it is each more confident experience and the leader if it becomes. Without confidence the influence will suffer, and the people will not hear what the leader has to say; 2.O ability level sends the message. If the person obtained to reach success in some activity of the life, it will more readily be heard, even though in a question that it does not understand nothing; 3.A quality of character sends the message. The people nor always know the subject, but they know when the things are not certain. Michael Chabon often addresses the matter in his writings. A sonorously ackward character has the opposing effect of an superability.

4.A faith, the positive attitude and the confidence sends the message. They are bases of this item: ) Positivismo; b) Encorajamento; c) Smile; d) Common-sense of mood; e) To believe optimum the people; f) To focus the attention in the people. 5.O content bore sends the message. The preparation is very important. It searchs content when it will have that to speak. It speaks wisely, in the certain time, for certain people. Leaders know when to speak, and have a valuable contribution to make. Leaders must be with the people, and when you are with the people, you she must communicate for influence. g) The leader must know to hear and to speak in the alias process the times are not rare that the leader must stop and meditar in the phrases to follow: 1) The word less important in the communication: ' ' Eu' ' ; 2) The word most important: ' ' Ns' ' ; 3) The two more important words: ' ' Thanks a lot (a)' ' Appreciation; 4) The three more important words: ' ' It makes favor' ' Education; 5) The four more important words: ' ' Which its opinio' ' Hearing; 6) The five more important words: ' ' You made good trabalho' ' Encorajamento; 7) The six more important words: ' ' I admit that the error was meu' ' – Agreement.

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